WHAT DO YOU GET?
1. Audit of existing ad accounts (if relevant).
2. Ascertain target audience and choice of campaign focus. Choose your platforms(s) of choice to work with
- Twitter account
- LinkedIn business page
- Facebook business page
- Instagram business account
3. Identify the products and services to advertise and set clear goals and KPIs. What do you need to achieve from your ad campaign?
4. Installation and work with Facebook pixel and remarketing strategy.
5. We can target specific audiences, and extrapolate audience data from campaigns to remarket to.
6. Research and identify target audiences, advise on tone of voice and content to attract them.
7. Monitor and tweak live ad campaigns to ensure the best results for the lowest spend.
8. Run competitions as required and manage entries as leads.
9. Campaign feedback with tailored advice on tone and content, audience insights and guidance on ad type.
10. Monthly report on cost per lead, audience, reach and engagement, including suggestions for changes and tweaks, format dependent on platform.
11. Optional ad management training programme for a one-off fee of £350 pp, (min group 5 people, group discounts apply). A day’s training and guidance with take-home notes and crib sheet, so you can then go forth and awesomely manage your own account(s). See about training HERE